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Protect Our Communities: Reduce Tobacco Marketing at the Point-of- sale

Retail stores are the primary battleground for Big Tobacco, where most products are sold and heavily marketed. By implementing point-of-sale policies like Stop Tobacco Offenses Merchant Program or STOMP, communities can limit youth exposure to tobacco advertising and strengthen statewide efforts to reduce tobacco use among all ages.

Gas station shop clerk with shelves of tobacco products behind him and the NJ STOMP logo superimposed
The NJ STOMP logo superimposed onto a blurred background

STOMP Out Youth Tobacco Use: Empower Merchants to Make a Difference

Merchants are the first line of defense in preventing youth tobacco use. By learning age-of-sale requirements and proper ID checks, you can help protect your community and reduce non-compliance rates. Join the STOMP program and show your commitment to keeping tobacco out of young hands.

Tobacco 21: Raising the Age to Protect Our Youth

As of November 1, 2017, the legal age to purchase tobacco products in New Jersey is 21. This law helps reduce youth access to tobacco, prevents early addiction, and improves health outcomes for young people and families across the state.

A tobacco Age of Sale graphic reading, "ONLY 21+ TOBACCO & E-CIG SALES 21 AND OVER"
A group of people holding up tobacco retail guidance materials

Take Action: Stop Tobacco Marketing Where It Starts

Retail stores are the last stronghold for Big Tobacco marketing, making them a critical focus for tobacco control. By implementing point-of-sale policies, communities can protect youth, reduce exposure to harmful advertising, and support statewide efforts to lower tobacco use.

Our Point-of-sale Initiatives

  • Regulate E-Cigarettes & Electronic Nicotine Delivery Systems
    Limit access and marketing of vaping products to protect youth.

  • Restrict Menthol & Flavored Tobacco Sales
    Reduce the appeal of tobacco products by banning flavors that target young people.

  • Enforce Content-Neutral Advertising Laws
    Minimize tobacco advertising in retail spaces without infringing on free speech rights.

A tobacco shop with cigars, pipes an other tobacco poducts lining the shelves with the clerk behind the counter and customers boardering the image
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